Blue Apron review — 2026
★★★★☆ Overall score: 4/5
The original premium meal kit. Chef-curated recipes, restaurant-grade ingredients.
Monthly: $0.00/mo
Annual (first year): $0.00/year
Annual (renewal): $0.00/year
Money-back: 0 days
Annual (first year): $0.00/year
Annual (renewal): $0.00/year
Money-back: 0 days
Get Blue Apron → Read full review →
Protection
| Malware detection rate | 0% |
|---|---|
| False-positive rate | n/a |
| AV-TEST score | n/a |
| Real-time protection | ✓ |
| Ransomware protection | ✗ |
| Firewall | ✗ |
Bundled features
| VPN included | ✗ |
|---|---|
| Password manager | ✗ |
| Parental controls | ✗ |
| Dark web monitoring | ✗ |
| Identity theft protection | ✗ |
| Cloud backup | ✗ |
Compatibility
| Devices covered | Web + Mobile |
|---|---|
| Platforms | Web, iOS, Android |
Our review
Blue Apron is the chef-quality meal kit for couples and serious home cooks. Recipes lean more sophisticated than HelloFresh. Best for users who actually want to learn techniques, not just get dinner done. Skip if you prioritize speed.
Pros
- Premium ingredients (chef-curated, often sustainably-sourced)
- Wine subscription add-on (curated to pair with meals)
- Recipe techniques teach actual cooking skills
- Strong vegetarian + Mediterranean options
- Frequent first-3-box discounts
Cons
- Smaller recipe variety than HelloFresh (~24/week)
- More expensive per serving ($10-$13)
- Recipes can be more time-intensive (45-60 min)
- Public company (APRN) had operational struggles